The title of this blog post sums up what affiliate marketing is all about.
To some, it is a hobby. For others, it can be a full time business. Regardless of your motivation, it is about sharing the products you enjoy using and have benefitted from.
It’s that simple?
Of course, affiliate marketing involves knowledge of social media, SEO, website design for best user experience, quality content creation etc etc. If you just put these (I call them technical know-how) aside, the core of affiliate marketing is pure and is deeply rooted in every person.
Do you remember what you did after watching a great movie? Or dined at a restaurant which serves amazing food for extremely affordable prices?
Did you just keep quiet and cherish all these memories in your private diary?
Probably not. And I’m guessing you would be sharing with your friends and family…vitually anyone.
The reverse is true. What if you had a lousy experience with a product, restaurant or after-sales service? I bet you would do the same as well. Well, you may be the peaceful type but you share because you didn’t want others to go through what you did.
Affiliate marketing is deeply rooted in every person. Just that in the past, it’s called word of mouth. With technology and a bit of marketing creativity, word of mouth has become systemized and for those who pursue it as a business opportunity, it can be monetized.
The purpose of this article is to break down the mental barrier around affiliate marketing. No doubt it is an online business opportunity, if you find yourself struggling with it and thinking of giving up, do consider the core of affiliate marketing and what it means.
I never had a problem with others sharing with me what they think is a good or bad product. Chances are if they explain it well, I probably will go along with that and get the same product if it fits my needs. Whether they share with me, I’m paying the same price for the same product anyway.
That’s affiliate marketing.
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